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Course Title: Financial Tools to Drive Business Strategy
Author: James John Jurinski
Provider: American Management Association
Price: $79.95
CEU Credits: 2
Level: Intermediate
Field Of Study: N/A
Prerequisites: None
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Course Objective:

Be familiar with the metrics and best practices of the finance function used in today's world-class organizations and apply these performance measures and practices in your own organization.

Learn How To:

  • Master traditional measurement tools – ROA, Inventory Receivables Turnover, Operating and Financial Leverage, and ROCSE
  • Apply value-based performance metrics – EVA, MVA, and CFROI
  • Implement best practices – process redesign, benchmarking, auditing
  • Become a strategic partner with other senior managers
  • Use traditional and nontraditional performance measures to support firm-wide strategic goals and best practices
  • Transform the finance department's role in the organization
  • Assess and utilize the staff skill necessary for this new role
  • Do "more" with "less" – successfully master the challenges of relying on a lean organization

About This Course:

Extensive changes are occurring in corporate finance today. Financial managers are becoming full business partners – participants at the strategy level. Along with basic financial analysis, you're expected to provide entrepreneurial business solutions for your organization. You need to successfully analyze investment decisions and finance options.

You need to understand corporate strategy. You need to understand the "New Finance"–global competition, technological innovation, and transformation strategies.

By linking performance metrics with corporate strategy, Financial Tools to Drive Business Strategy places finance managers at the center of the movement to maximize shareholder value. It provides you with both the financial and nonfinancial measurement tools you need to set targets and assess financial success, customer satisfaction, internal business processes, and growth in your organization.

James John Jurinski, J.D.,C.P.A., is Associate P rofessor in the School of Business at the University of Portland (Oregon),where he teaches tax and business law courses to both graduate and undergraduate students. He also maintains a law practice in Portland and is a frequent speaker before professional groups. He formerly worked for one of the "Big 5" accounting firms.

Professor Jurinski, a graduate of Hamilton College and the Northwestern School of Law,is a member of both the American Bar Association and the American Institute of Certified Public Accountants.He is also the author of numerous articles and books on business,tax,and legal topics.


The publisher would like to thank the following people for their review of the manuscript of this course:

Stephen V.Senge,Professor of Accounting,College of Business and Economics, Western Washington University,Bellingham,Washington

Jeanne Haser-Lafond,Assistant Professor,College of Business and Industry, University of Massachusetts Dartmouth,North Dartmouth,Massachusetts

Patrick K.Berry,CPA,Senior Professor of Finance and Accounting,The Keller Graduate School of Management,Atlanta,Georgia

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